National Dress in Blue Day is celebrated each year on the first Friday of March.  In 2024, the 16th Annual National Dress in Blue Day will be Friday, March 1st.  If that day doesn't work for you, don't worry!  You can hold a Dress in Blue Day event any time in March!

The Dress in Blue Day program was first launched in 2009 to bring national attention to colon cancer.  Today, individuals, businesses and community groups across the country participate in National Dress in Blue Day by wearing blue and encouraging others to do the same.  By "going blue", we hope to raise public awareness and educate people on the facts about colon cancer and how they can reduce their risk of the disease.

Colon cancer is the third most common cancer in the United States and the third leading death in men and fourth leading in women. In all cancer deaths in people under 50, colorectal is now first for men and second in women.  But it doesn’t have to be this way; through screening, it is one of the most preventable diseases.

ACS Facts and Figures 2024:

  • Approximately 153,000 Americans are diagnosed with colorectal cancer every year
  • Colon cancer often has no symptoms until it's at an advanced stage
  • You can reduce your risk through regular screenings
  • Beginning at age 45 (or earlier if you are high risk), everyone should talk to a healthcare provider about getting a screening test for colon cancer
  • There are currently more than one million colon cancer survivors in the United States



This kit contains resources developed to promote colon cancer screening in Kentucky.  The materials are available for ordering, downloading/printing or emailing.  We encourage you to use this information in your organization and to share it with your partners, friends and family.


Educational Resources

Promotional Messages

Promotional Materials

Complete a Materials Order Form to request free materials from KCP, while supplies last.

Social Media Graphics